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FOR IMMEDIATE RELEASE

Contact:  Charlie Conner (charlie@yachanagourmet.com)

Yachana Gourmet and Wild Oats Join Forces to Educate Consumers About Rainforest Conservation and Offer Customers Free Trips in the Amazon Rainforest

Boulder, Colorado (March 8, 2005) –  In order to promote awareness about environmentally responsible consumerism, conservation issues, and Fair Trade, Yachana Gourmet is working with Wild Oats to raffle away free stays at Yachana Lodge- an award-winning ecotourism destination in the heart of the Amazon Rainforest.

The promotion will be held in all 52 Wild Oats locations in the states of CA, OR, WA, AZ, NV, UT, NM, CO, KS, NE, OK, and MO. During the entire month of April, Wild Oats retail outlets in these states will place large displays of Yachana Jungle Chocolate  - Yachana Gourmet’s unique, all-natural Fair Trade chocolate product  - in its stores. The displays will contain information about Fair Trade, rainforest conservation, and sustainable development in the Ecuadorian Amazon Rainforest.

The promotion is intended to increase consumer awareness about the importance of Fair Trade and conservation. The displays will also contain a form that consumers can fill out to win one of the three free stays for two people being offered at Yachana Lodge, the recipient of Condé Nast Traveler magazine’s 2004 ecotourism award.

At the end of the month, three winners will be chosen and awarded free stays for themselves and a companion at Yachna Lodge. Yachana Lodge is a model for ecotourism projects worldwide. Lonely Planets Rob Rachowiecki calls Yachana Lodge THE BEST TRUE ECOTOURISM PROJECT I HAVE FOUND IN 17 YEARS OF TRAVEL IN ECUADOR.

At Yachana, they will learn about the peoples and ecosystems of the Amazon Rainforest and will witness firsthand the conservation and sustainable development projects of Yachana Lodge and FUNEDESIN.

Moreover, they will visit cocoa farms and see how Yachana Jungle Chocolate is made.

To participate, simply visit your local Wild Oats in the above-mentioned states. To learn more about Yachana Gourmet, Yachana Lodge, and FUNEDESIN, please visit their respective web sites at:

www.yachanagourmet.com

www.yachana.com

www.funedesin.org

Have a Happy Earth Day!!!!

 

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"Just a quick note to let you know, how MUCH I LOVE your product . . . I love the crunch, the fact that it doesn't melt, and I feel less guilty indulging in it, than a wrapped chocolate bar full of preservatives."

Leigh Ann Sabia

Newton , NJ

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